Moving in to our new building.
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Exciting times as we finally get the keys to the new unit. Celebrations all round! Read more
Out from the old factory to the shiny new one. Despite being only around the corner it was a huge task to move all our gear!
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Fairytale of Alvis Way – Christmas 2016
Here it is folks – it’s the annual Steam Traction World Christmas film for 2016!
It’s December 24th and there is a very special delivery en-route from Steam Traction World to our hero – Dave. It’s the very last delivery of his…oh, we won’t spoil it for you, we’ll let you watch it for yourself. As fans of Christmas adverts – you may notice a couple of special characters from this years seasonal offerings, see if you can spot them. Plus a couple of characters from our previous festive films Bear, Hare and Coalaff, the loveable, friendly fella from Frozen, er we mean Brazen, made from Coal; and who knows Dean and Steve may also appear again this year!

The film was particularly well liked with a number of people commenting it was ‘the best yet.’ It certainly was the most demanding project to date as we produced, from scratch, every single element that you see on screen – remember folks, we are engineers, not Pixar! You can see the making of HERE.
Diddy Dave – Diddy Do It?
The Figures.
Steam Traction World’s Fairytale of Alvis broke a number of records:
48,194 People reached on Facebook. Over 19,000 views on Facebook
63 shares, 135 likes. (FB direct link)
30,712 People reached on Facebook
74 shares, 171 likes. (Link to YouTube)
During December 93,890 people were ‘reached’ by Steam Traction World via the Fairytale of Alvis Way film and the associated posts and updated.
YouTube
6,647 views
450 ‘Thumbs’ up. 0 ‘Thumbs’ down
100% ‘Thumbs’ up
(All Figures collated 5th Jan, 2017)
In addition to individuals, the film was shared by a record number of companies and groups on their own Facebook pages. The list included: The Shuttleworth Collection, Great Dorset Steam Fair, Old Glory, Ulster Vintage, Roxby Heritage Weekend, Steam & Rally Events, Australian Model Engineering Magazine, K&L Model Railways, Vintage Enthusiasts Worldwide, Steam Car Club GB, Steam Engine Heaven, Nottingham Industrial Museum, Hire Steam, Logs & Maintenance.
Facebook Likes:
November 28, 2016 – 3,072
January 5, 2017 – 3,181
Watched in:
United Kingdom, United States of America, Philippines, Australia, Ireland, Italy, New Zealand, Netherlands, Germany, Canada, France, India, Belgium, Spain, Sweden, Brazil, Portugal, Pakistan, Austria, Poland, Saudi Arabia, Switzerland, Mexico, South Africa, Argentina, Czech Republic, Turkey, Indonesia, Finland, Japan, Denmark, Hong Kong, Egypt, Russia, Thailand, China, United Arab Emirates, Romania, Greece, Malta, Norway, Taiwan, Bangladesh, Iraq, Hungary.
(In order of most watched)
Your Comments:
“I love it! It’s charming. I love steam and a good animation.” Claire Dunning
“It’s great, isn’t it – very ‘Smallfilms’ in feel.” Paul Edwards
“Fabulous! I love a traction engine! It’s in the blood!” Angela Smyth
The best Chrismas ad of 2016. (Ahem), Might appeal slightly more to people who like steam engines, sheds, model-making and that sort of thing. Up with that sort of thing! (sort of Ivor The Engine style animation, too. Up with that sort of thing, too).
“Just watched the Xmas video – I just don’t know where you find such creativity and talent, I hope you can afford the singers!!”
Paul Hawkins
“It is great, well done xx.” Jane Perryman
“Love it thats brilliant.” Lloyd Harrison
“Best one yet.” Steve Hull
“Geweldig mooi” (Amazing beautiful) Jan van der Woude
“Absolutely, brilliantly funny. Well done!” Mike King
“Good work :)” Thomas Doherty
“That’s great” Gareth Johnston
“Luv it. Very clever :-))”
“Brilliant. Thank you.” Marian Dolphin

The annual tradition from Steam Traction World to produce some seasonal silliness for the Christmas holidays and this year see’s a new video based on the festive favourite ‘Stop the Cavalry’ by Jona Lewie. We have changed the words slightly but added them so you can sing or dubba, dubba dum hum along.
We like to mark special events on Social Media – here are some recent examples.





Frozen Parody by Steam Traction World – Brazen
No one can deny the appeal of Frozen throughout 2014 with Disney Frozen toys set to be some of the biggest sellers this Christmas. Steam Traction World have launched their Christmas campaign called Brazen – a wonderfully witty take on a ‘typical day at the office’
Parodies are nothing new with Steam Traction World taking on the John Lewis advert the Bear and the Hare last year with their own delicious twist. Which will triumph? Brazen had over 2,500 views on Facebook within the initial 24 hours of launch and has been presented earlier – one day before the John Lewis Monty the Penguin advert of this year, and a whole month earlier than the STW Bear and Hare of last Christmas. Have a look – see what you think. Do You Want to Build a Showmans?

Steam Traction World’s Frozen Parody – Brazen had over 2,700 views on Facebook within the initial 24 hours of launch
Brazen, the name given to the presentation this year, was very apt as it has two meanings: 1. Bold and without shame – very apt for a parody and 2. Made of Brass, again so apt for Steam Traction World
Your Comments:
“Very well done guys it’s brilliant” Edward Jones
“Good one again, and as I served on HMS Brazen during the Kuwait / Iraq conflict even more special to me” Neil P Cotgreave
“I think you got the sinking in the mud part right at the GDSF this year, well done.”
Philip Keith Gomez
“Really good video” Laura Rolph
“Brilliant :0)” Diana Brown
“Superb well done chaps” Steve Hull
“Well done good but to be fair not quite as good as your kits lol”
Alex Wilson
“It’s really good. Well done to the singer” Trudi Werrett
John Lewis Parody by Steam Traction World – The Bear and the Hare
John Lewis Bear and the Hare Parody The best advert around for Christmas (again) the Bear and the Hare by John Lewis has been a huge hit – here’s our version albeit not costing the reported £1m of the John Lewis advert to make and £6m to air, for a bit of fun for Christmas. All the artwork for the backgrounds have been redrawn, the characters have been changed (slightly) and there is, of course, a slight twist to the original. We hope you like it – Merry Christmas!
A bit of fun for Christmas with our (slightly) cheaper version of the John Lewis Bear and the Hare Christmas Advert – Enjoy!

Thanks for all the feedback to our Christmas extravaganza (ahem) we launched our version of the Bear and the Hare on 10th December on Facebook with over 15,000 people viewing the post throughout the festive period!
“Another excellent advert” – Brian Steele
“Excellent , merry Xmas folks” – Richard Raven
“Merry Christmas to you all, I love the bear and the hare” – Stephen Honey
“Brilliant. liked and shared” – John Webb
“Haha great video” – Joy Rogers
“Brilliant!” – Kelly Thrower
“A clever spoof, the bolt dropping down like a snowflake was brilliant” – Rambling-Sid Rumpo

It’s how it all started with our Christmas present. An endearing ‘quality’ to this film that started something of an annual Steam Traction World tradition.
It’s a Merry Christmas from Steam Traction World. This year our festive treat is based on the classic story of The Snowman. Isabel starts with a piano solo, Steve is the ‘Sticks’ and Dean is obviously wearing trousers that are far too tight!
The idea of training hearing dogs to assist deaf people was first introduced to the UK 25 years ago in 1982 after Lady Beatrice Wright and vet Bruce Fogle saw a similar scheme in America. The first dog selected for training, ‘Favour’, a tan and white crossbred dog, was selected from a rescue centre and Hearing Dogs was launched at Crufts that year. Read more





